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Original Self-Tan Lotion

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25 Reviews

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Original Self-Tan Lotion

Discover where it all began with Fake Bake® Original Self-Tan Lotion, the first product featuring our patented tanning formula with a color guide. Boasting an easy-glide formula and rich color , this product is easy to apply, develops in 6-8 hours and provides a long-lasting golden tan. Lotions are absorbed deeper into the skin, making this option the longest lasting of all formulations.

With this Fake Bake lotion, naturally-derived tanning agents DHA, Erythrulose and DMI, enhance the natural pigment of your skin to deliver a streak-free natural tan for every skin tone. Simple directions for how to use Fake Bake® Original can be found below. One application is sufficient for most users, but if you want to achieve an ever deeper bronze glow, reapply this Fake Bake self-tanner over consecutive days.

Tanning Perfection Directions:

  • Shake gently before use.
  • Always wear waterproof gloves when applying.
  • Prior to applying to elbows, hands, knees and feet, we recommend the use of our oil-free moisturizing products.
  • Apply in the evening and allow your tan to develop overnight.
  • Apply small amounts of lotion in a circular motion.
  • Lightly glaze over elbows, hands, knees and feet. Bend elbows and knees when applying.
  • Rinse off guide color with warm water after tan development time.
  • Re-apply once a week and use Fake Bake maintenance products to extend life of tan.


  • Size: 6 fl oz (170 ml)
  • Skin Types: Normal, Oily, Dry
  • Skin Tones: Medium, Dark
  • Development Time: 6-8 hours
  • Includes application gloves
  • Cosmetic guide color assists in application


  • "Best Self-Tanner" - New York Times
  • "One of the most foolproof brands of self-tan on the market." - The Independent
  • "It's really fool-proof and moisturizing to boot. No wonder the system has such a big celebrity following." - Vanity Fair
  • 5
    #1 Self Tanner

    Posted by Crystal Whatley on 28th Mar 2022

    Came back to Fake Bake after buying from Ulta a few years ago. When tanner turns green it's expired. It was practically green out of the bottle. I should have returned but didn't. Took a break from self tanner and just came back. I remember why I love Fake Bake. Super natural, never steaks and now has a fresh scent so it's not obvious if you want to wear during the day. Just buy directly from Fake Bake and you won't be disappointed!

  • 5
    Lots of color

    Posted by Sheri Hines on 1st Feb 2022

    I have been using the spray. Got the lotion for a "less messy" option for travel. It goes on smooth with a slightly gel-ish feel and a small amount provides a lot of color. I'm very happy with it.

  • 5
    Fake Bake self tanning

    Posted by Adalberto C Fernandez on 30th Nov 2021

    Work very well and last pretty good too

  • 5
    I have used fake bake for 20 yrs..

    Posted by Donna on 11th May 2021

    Would continue to buy again

  • 5
    Amazing product

    Posted by Amanda on 23rd Feb 2021

    Easy to apply, no bad smell.. no orange color at all... leaves me looking naturally golden!, love it

  • 5
    Original self tanner

    Posted by Linda Wright on 12th Jan 2021

    This has been my self tanner for many years. It truly is the best out there.

  • 5
    Love this along w the flawless spray.

    Posted by Holly on 8th Dec 2020

    I always hated self tanners this is literally the only one my sensitive skin can handle and it didn’t stink.

  • 5
    this product products looks very natural and does not maKe dark spots on skin look even darker like most self taneers do

    Posted by Sonja on 7th Sep 2020

    One of the best self tanners I have used.

  • 5

    Posted by Preston on 26th Jun 2020

    I’ve used plenty of self tanners and I’ve never had such natural looking results! I have been shouting this to everyone I know.

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